Branding
How I help with your Branding:
I believe research is the key to formulate constructive creative ideas that assist your business to communicate the right message.
Before any concepts are drawn up I get to know my clients and their line of business, identifying trends and evaluating their competition.
With my desk strewn with research notes, colours swatches and artwork sketches, I can then prepare to develop and deliver your company’s brand identity.
Start ups:
It is so exciting to work with Start-up and Small Office/Home businesses, helping them achieve the best possible start.
Having been through the Start-up experience myself I understand the steep learning curve of those first steps and the difficulties of funding/cash flow. By creating a well defined identity, I can help small businesses avoid costly mistakes.
Established companies in need of a revamp:
Many companies have an identity that no longer reflects who they are and what they offer. An outdated logo sends a message that the business has fallen behind the times and is resting on its laurels.
A new logo on its own will not fix underlying problems, however the process we go through in identifying the company’s core values and true positioning often breathes new life into a business and its employees.
I believe research is the key to formulate constructive creative ideas that assist your business to communicate the right message.
Before any concepts are drawn up I get to know my clients and their line of business, identifying trends and evaluating their competition.
With my desk strewn with research notes, colours swatches and artwork sketches, I can then prepare to develop and deliver your company’s brand identity.
Start ups:
It is so exciting to work with Start-up and Small Office/Home businesses, helping them achieve the best possible start.
Having been through the Start-up experience myself I understand the steep learning curve of those first steps and the difficulties of funding/cash flow. By creating a well defined identity, I can help small businesses avoid costly mistakes.
Established companies in need of a revamp:
Many companies have an identity that no longer reflects who they are and what they offer. An outdated logo sends a message that the business has fallen behind the times and is resting on its laurels.
A new logo on its own will not fix underlying problems, however the process we go through in identifying the company’s core values and true positioning often breathes new life into a business and its employees.